a few thoughts

It’s has been a couple of weeks since I did my Grand Experiment, where I went wild with Twitter Mania, putting excerpts of the 2nd book in my trilogy up on Twitter. I got a very positive response. A lot of tweets and retweets. And the winner of my contest, the person who got the 1st book, Curveballs: Sweet & Smokey Down The Barbeque Trail, lives right across the river from me in St. Paul, Minnesota. Fun.

I appreciate all who tweeted, retweeted, and entered my contest. I had a blast, and for that I thank you. I’m excited to put the 2nd book in my trilogy out here in 2016. I still have to get a title though. I’m starting that process this week.

I’m putting together my brain trust and we’re going to head to a local coffee shop and brainstorm. I noticed something interesting about my 1st book. As the title has the word barbeque in it those who take a quick look at it on Amazon or those whom I tell about it conclude it is a cook book…with recipes. Nothing could be further from the truth.

Recently, someone took a look at my description of it on Amazon and concluded it’s a cookbook. I went to great pains to ensure my description both on Amazon and on the back of the book made no mention of being a cookbook or having recipes. I emphasized that my book is a travelogue, travel writing, the journey, and adventure, in my search for barbeque.

But I think we as humans see the word barbeque in all its forms our brain takes a shortcut and convinces itself it’s a cookbook with recipes. Interesting, this human psychology.

So that presents the challenge in naming the 2nd book in my trilogy. Do I dare mention the word barbeque in it given it follows the 1st book. But like that one, it’s not about any sort of recipes, but about the adventure of my search for barbeque Atlanta, GA. The people, the life, the atmosphere and all that Atlanta encompasses. Tricky business, this naming business, to convey what my 2nd book is about without the psychology of the human brain taking an interpretive shortcut that leads to an erroneous conclusion.

Well, me and my brain trust have some work to do, to brainstorm, to fuss, to experiment, to research until we get that title just the way we want it. And to come up with a description that leads the human brain to the correct interpretation of what it sees.

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